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Got Marketing Challenges? Try Video

In the immortal words of pretty much every business coach and motivational speaker ever, "If you always do what you've always done, you always get... blah blah blah". Yeah, you know what we're trying to say. So if you've been using the same marketing tactics for a...

How To Make Videos With Your Smartphone – Cheat Sheet

So you want to start making social videos? Great, but how do you get going? Spielberg didn’t just pick up a camera one day and make a blockbuster. No, he had a little help along the way. So that’s what we're going to give you - a few hacks we've learned during our 20...

How To Integrate Video Into Your Marketing Strategy in 2018

Video is big news on social and it’s showing no signs of going away any time soon. The Zuckermeister himself has said that by 2020 he wants all Facebook content to be video. According to a comprehensive analysis by Vidyard, businesses produced an average of 38 videos...

MAKE YOUR OWN VIDEO vs PROFESSIONAL VIDEO?

When we launched Make Your Own Video Training Academy, a small number of people didn’t get it. They wanted to know how, as video producers, we weren’t going to put ourselves out of business by teaching people how to do it themselves. Our answer? There’s a need for...

SQUARE VIDEOS – HOW TO MAKE THEM AND WHY YOU SHOULD BE USING THEM

Social media has changed the way video makers must plan, shoot, edit and upload videos. Not only should we be making more, but every video needs to work harder to catch the attention of our viewers. One way to do this is to fill as much available space in a news feed...

10 WAYS TO SHARE YOUR VIDEOS

One reason we like video so much is that it’s not a one-trick pony. In fact, video is one of the most versatile additions to your marketing toolkit. The days of having to put all your videos on Youtube are over (although do still put them there for SEO and linking...

30 TYPES OF VIDEOS TO HELP TURN VIEWERS INTO CUSTOMERS

One of the most common questions we get asked by people starting their video marketing journey is, “What do I make videos about?”. At Make Your Own Video Training Academy we have a solution: we have created templates for different types of videos. We call them our...

THE 4 STAGES OF VIDEO MAKING: PLAN, SHOOT, EDIT, UPLOAD

At Make Your Own Video Training Academy, one of our core values is simplicity; we aim to simplify the video making process so that our customers can harness the power of video with ease. One way we have done this is to break down the journey into four clear stages:...

5 STEPS TO CREATING AN EFFECTIVE VIDEO MARKETING STRATEGY

If you’re new to using video as a marketing tool, you may be wondering how or where to start. Here’s a tip: you need a strategy. A video marketing strategy is like embarking on a journey… an adventure, if you will. Look at video as the vessel that will carry you from...

The handbook for planning, shooting, editing and uploading your own promotional videos for web and social media using just one mobile device.

MAKE YOUR OWN VIDEOS

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Video content now represents 74% of all internet content

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Marketers who use video grow revenue 49% faster than non-video users

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4 in 5 consumers say a video showing how a product or service works is important

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52% of marketing professionals worldwide name video as the type of content with the best return on investment